Blog post by Mark Satov Last summer I was in London, feeling lonely for my children and wanting to bring them something special from my trip. My hotel was right near…
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Blog post by Mark Satov Car shopping is fun. You get to go to dealerships, look around at cool cars, take some test drives and be seduced into over-spending on…
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Joe is 32 years old, is married with a kid, and moved to Toronto 3 years ago. He hasn’t bought new glasses in 5 years, but his old ones broke…
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Article by Daniel Resnick, SATOV Principal I know Demar Derozan, Auston Matthews and Beyoncé...and they should know me too! The whole world has gone data-crazy. Companies are making massive investments to…
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Banks need millennials The word “millennial” today is a bit like the word “gold” back in the nineteenth century. It evokes the image of a mad rush for the mother…
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Article by Daniel Resnick, SATOV Principal Disruption in the automotive sector is everyone’s favourite parlour game – or at least, it is at the cool parties we go to. What impact…
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Article by Ky Swift, SATOV Consultants US Retail is off to a shaky start in 2017. The number of major retail bankruptcies in the US is on pace to surpass…
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Blog post by Matthew McLellan, SATOV Analyst Digital channel fragmentation, paired with both heightened device ownership and usage, is making it increasingly difficult for brands to engage with their current and…
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Article by Jeff Swain, SATOV Consultant Our take on why the financial industry is making a mistake by going millennial crazy Wealth management publications are rife with discussion on the…
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Blog post by Natasha Raffa, SATOV Analyst The life of a Co-op student can get confusing…school term, work term, school, back to work again... no one seemed able to keep…
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Retailing Marijuana Johnnie Walker and Jack Daniels...Budweiser and Skinny Girl...Maui Wowie and OG Kush? With legalization of recreational marijuana on the horizon, what can Canadian cannabis growers learn from established…
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Recently, we worked with a B2B services company who is a leader in their sector and who has a range of global, national and regional accounts. They wanted to focus…
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