Blog post by Mark Satov Nothing like a long flight to clear my mind! I get uninterrupted time with my email inbox, my list of overdue pursuits and just delightful…
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Blog post by Jason Bazarkewich, SATOV Consultant Travel. Team dinners. Long nights. Consumer surveys. Client presentations. When I think of the newest crop of SATOV employees starting over the next few…
In the digital age, retailers have to invest heavily into brand and experience to make the trip to a store worthwhile for customers. Malls have to invest alongside retailers to…
Blog post by Ky Swift I was thirteen, and I was waiting in line at the theatre to see one of my all-time favourite movies, Wedding Crashers. To avoid sitting…
Why is everyone complaining about cheaper airline tickets? Pricing practices aren’t always popular. Actually, the best pricing practices are often unpopular. The recent announcement by American Airlines which introduced basic economy...
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Like many other retail categories, wireless device and plan sales are moving on-line. Consumers are already researching phones and plans on manufacturer and telco websites before they buy. Some reports...
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Eric Matusiak Senior Manager, SATOV Consultants Last week I attended a presentation by Purolator’s President and CEO, Patrick Nangle, at an Economic Club of Canada event where he spoke about...
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Woody Allen is a pretty famous New Yorker. It would be hard to say he is the most famous New Yorker because so many artists are from there, and what’s...
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At SATOV, when we talk about getting to know the customer, we mean digging deeper than your data. While transactional and financial data is a crucial input, it is only one part of a customer story…
Barry Bonds’ record-breaking 762nd home run cost the San Francisco Giants hundreds of thousands of dollars. On an absolute financial basis, the 2007 game was a resounding success. The stadium was packed; memorabilia sold like hotcakes. Yet amid the thunderous applause of 40,000-plus fans, one man was fixated on the opportunity cost of this historic event.
Expedia. Tesla. Apple. Amazon. Google. UBER. We are fascinated by the companies that disrupt an industry, redefine our habits and achieve billion dollar valuations in the process. We are flooded...
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Thank you to everyone who attended our holiday event and launch of the Edge Award. For those who missed it, watch the video of Mark Satov and Bruce Croxon here.
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