Financial analysis Archives - SATOV Consultants

May 29

RBC’s fee flip flop and what you can do to safely change prices

By SATOV Consultants Mark Satov, Product and pricing

Nothing puts fear into the heart of a sales person, or a CEO for that matter, than the thought of changing prices. Input costs tend to rise over time, strategies change, competitors move: all are scenarios where a price change is applicable. But when we work with clients on pricing we meet more trepidation than we do with many other analytical pursuits.

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− Joe Shlesinger
Managing Director, Callisto Capital
(Former Managing Director, Bain Canada) −

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− Pete Samson, Managing Partner Ironbridge Equity Partners −

“The coming together of the Heart and Stroke foundations across the provinces into a single national entity was an important yet complex turning point for our organization. Mark did masterful job at staging the right discussions and then bringing various groups together to help us move through decisions in a way that was systematic and comfortable for a wide range of decision makers.”
− Irfhan A. Rawji, Former Chairman of the Board Heart and Stroke Foundation −

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− Ross Petersmeyer, Vice-President of Strategy Great-West Life Assurance −

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− Sam Roston, SATOV alumni −

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RBC’s fee flip flop and what you can do to safely change prices

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