The Way Forward Archives - SATOV Consultants

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Mar 31 2025

The end of a Canadian Icon: Mark discusses Hudson’s Bay’s challenges

By SATOV Consultants Expertise, Mark Satov, Perspectives, Speaking & Media, The Way Forward

Mark discussed the fall of HBC with Richard Cloutier, emphasizing…

Oct 31 2023

Fostering Innovations in Senior Care

By SATOV Consultants Expertise, Events, The Way Forward

What are we missing here in Ontario in building innovative…

Oct 25 2023

Projective techniques

By David Saffer Expertise, Events, Market and consumer insights, The Way Forward

Projective techniques continue to do a great job at getting…

May 15 2023

Recent Changes in Qualitative Research

By David Saffer Expertise, The Way Forward

Changes to how we conduct qualitative research, accelerated by the…

Apr 12 2023

Will a new healthcare model help get us out of crisis?

By SATOV Consultants Expertise, Strategy, The Way Forward

This is the first in a series of articles about…

Apr 12 2023

Formalizing an ESG strategy in the mid-market

By Alison Schouten Expertise, Strategy, The Way Forward

The practice of considering environmental, social, and governance issues is…

Mar 24 2023

How Net Promoter Score programs can deliver greater ROI

By David Saffer Expertise, Analytics, Customer experience, Market and consumer insights, The Way Forward

Net Promoter Score (NPS) programs can drive greater ROI by…

Mar 16 2023

Aritzia: In sync with its customers

By SATOV Consultants Expertise, Analytics, Market and consumer insights, The Way Forward

Canadian-based, Aritzia, has grown into a successful global brand with…

Mar 06 2023

A brief exploration of market sizing approaches

By SATOV Consultants Expertise, Analytics, Market and consumer insights, The Way Forward

Market sizing is a vital part of many SATOV engagements.…

Feb 17 2023

Applying AI to the consulting process with ChatGPT

By Adam Kovalcik Expertise, Analytics, The Way Forward

We’re in the midst of a step change in the…

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