We map the sales process in your sector. We work with your sales teams to understand how they fill their funnel, prioritize prospects, and move them through. We calculate conversion rates by stage, and the return on resources employed. We pressure-test your approach against that of competitors and talk to customers to learn what drives them to buy. We combine learnings with our experience across sectors to see where industry bias is limiting innovation. 

We work with you to establish a sales structure that addresses your goals and gaps. We work bottom-up, defining the right activities that will fill your funnel; the right people, processes and systems needed to execute; and the right metrics and incentives to track and reward action. We size your new sales opportunity and build an approach to tracking success. 

Changing sales can be a sensitive project. We build a plan to help you introduce new targets, goals and incentives in a way that motivates the team.